Modify Stock Artwork to Prevent Sameness

July 28, 2015

Last week in Search Google for Matching Images, I told you about my search for the artwork used in a logo for Golf Data Systems LLC. It took me only minutes to locate the original artwork for the logo using the process described in the post last week.

Below is the artwork I had of the original logo (on top), the two variations of the golfer purchased from a stock artwork site and then the two variations of the logo I created for usage in color and grayscale.

golfindexreport-logos-660

You’ll notice that I changed the colors of the golfer’s shirt and hat in my version of the logo. Quite simply, I didn’t want my version to be exactly like that purchased from the stock artwork site. Anytime you are using clipart, it is a good idea to make some changes to make your usage a bit different than everyone else.

Identifying the font was a bit trickier. WhatTheFont?! supplied as part of CorelDRAW did not find a match. As a wild guess I looked at the fonts selected in the WordPress theme for the Web site. Bingo! The font selected in the theme was Arvo which was the exact font used for the text.

With a little help from some Google searches, I was able to re-create and improve upon the logo in just a few minutes!

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Foster D. Coburn III is author of 13 best-selling books on CorelDRAW and has been a contributor to numerous technology and graphics-related magazines. Foster has taken many projects, including this Web site, from the early design stage through to a finished piece. He has been a featured speaker at many graphics conferences. His first Web site was built in 1995 and he has been working exclusively in WordPress since 2013.

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